CREATING EXPERIENCES THAT INSPIRE

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I have a passion for live events and the global connection they can provide. I develop designs, strategies, videos, and ads, and produce in-person, hybrid and virtual live events. I strive to utilize new technologies in order to raise the bar and provide memorable experiences that impact the world.

ⓘ Hyatt Regency, San Francisco, CA

Photo by Charlene, July 2017

Motion graphics and animations moved in sync with the Philharmonic Orchestra, who played live on the grounds, with over 10k in attendance. My team and I developed the technical plan and operated the graphics that displayed on this national historic landmark in Buffalo, New York.

enLighten

My team and I worked with a longstanding client to develop an idea for their global rebranding launch event that would use cutting-edge technology and would be sure to turn heads: projection-mapping an entire wall of the company’s atrium. When the company’s President took the stage, a reactive presentation commenced, with graphic elements gracefully building and revealing across the five-story atrium wall.

Rich's Rebranding

Preparing for this tour involved collaborating with a team of designers, technicians, and producers. The experience needed to wow audiences with flawless execution for every performance of the touring Broadway promotional acts. Starting with developing design concepts and mockups, I created a set and graphic designs and motion graphics and then produced the event onsite across the country. Stories came to life as the functional and aesthetic technology enhanced the live performances.

Broadway Promo Tour

Open Studio

The U.S. Chamber of Commerce's annual holiday party featured projection-mapping technology with fun, holiday themed motion graphics and animations. My team and I developed this idea, figured out the technical requirements, developed the graphics, and operated AV at the event.

Party at The Breakers

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This event for Cornell Tech needed to have concise messaging, strong visuals, and adhere to tight brand guidelines in order to capture attention of a fully virtual audience. This opening video kicked off the event and set the stage for a great attendee experience, which included a full set of animated graphics and videos to retain engagement throughout the event.

Giving Day

This video was part of a marketing campaign for this college's annual Giving Day. I conceptualized, pitched, filmed, edited, and fully produced this video, which added a powerful new tool to the campaign. This Giving Day was the college's largest and most successful in their history.

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SEE MY RESULTS

By building a base of strong interdepartmental and vendor relationships, I restructured existing Hilbert College campaigns to smooth out functionality and complete new initiatives with success. As a direct result of these campaigns and initiatives, in 2020 we had a 23% boost to enrollment, which significantly increased revenue during a time of industry decline.

Using project management tools, traffic reports, annual profit projections, and quarterly reports, I built my team at BAV to a cohesive and efficient unit of ten, managed the creative services of 49+ events annually, developed 28 new products, and brought in hundreds of thousands of dollars in new profit for the company. From 2017 to 2018, I produced a Creative Services revenue increase of 170%.